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About SportsOneSource.com

The SportsOneSource Group was founded in 1998 as a consulting group by a team of former sporting goods, athletic footwear and apparel, and retailer executives to help new companies get started in the sports and outdoor active lifestyle markets and assist established brands and companies to launch new categories and products into the market. The SportsOneSource Group, which launched its first media properties in 2003 with the debut of the Sports Executive Weekly and The B.O.S.S. Report analysis newsletters, expanded its research capabilities in 2006 with the acquisition of SportScanInfo. The company expanded its media capabilities in late 2006 with the acquisition of the Sporting Goods Business, Sporting Goods Dealer, Outdoor Business, and Hunting Business trade publications from Nielsen Business Media.

Today, The SportsOneSource Group, which is based in the historical South End district of Charlotte, NC, is a full-service research firm offering retail point-of-sale data, retail analytics, syndicated consumer and retailer research studies, and custom consumer and retailer market research studies. SportsOneSource publishes the annual Where America Shops study, which studies trends in consumer shopping trends, and the annual Brand Strength Report, which measures consumer attitudes about sports and outdoor active lifestyle brands.

The SportsOneSource Group is home to some the sporting goods industry’s most enduring and widely read trade media properties such as SGB, now in its 44th year of publication. This publication forms the foundation for an information delivery platform that now reaches more than 40,000 industry trade professionals every business day through the SGB, TEAM Business, SGB Performance, Footwear Business, Apparel Business, and Sportsman’s Business digital newsletters. Weekly analytical newsletters Sports Executive Weekly and The B.O.S.S. Report provide executives in the market with the most comprehensive analysis available about the news and trends that affect the market.

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